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Mission Economy |
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ÀúÀÚ | Mariana Mazzucato |
ÃâÆÇ»ç | Harper Business |
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10³â Àü, ÇϹöµå ºñÁî´Ï½º ½ºÄð(Harvard Business School)ÀÇ Àú¸íÇÑ ±³¼ö ¸¶ÀÌŬ Æ÷ÅÍ(Michael Porter)´Â »ó´ëÀû ±â¾÷ ¼º°ú¿¡ ÀÖ¾î Áö¸®Àû Á߿伺À» ¿¬±¸Çß´Ù. 20¼¼±â ÀÚµ¿Â÷»ê¾÷ÀÇ º»°ÅÁö¿´´ø µðÆ®·ÎÀÌÆ®´Â ¹«¾ùÀ» ÀÌ·èÇߴ°¡? µðÁöÅÐ Çõ¸íÀÇ Áø¿øÁö¿´´ø ½Ç¸®ÄÜ ¹ë¸®°¡ ÀÌ·é °ÍÀº ¹«¾ùÀΰ¡? ºñÁî´Ï½º ÇÁ·Î¼¼½º ¾Æ¿ô¼Ò½ÌÀÇ ±¹Á¦Àû Áß½ÉÁöÀÎ ¹ð°¥·Î(Bangalore)´Â ¹«¾ùÀ» ¸¸µå´Â°¡? ¹«¾ùº¸´Ùµµ ÀÌ·¯ÇÑ Áú¹®¿¡ ´ëÇÑ ´äÀÌ ¾ÕÀ¸·Î ´Ù°¡¿Ã °Ýµ¿ÀÇ ¹Ì·¡¿¡¼ ¼º°ø°ú ½ÇÆп¡ ´ëÇØ ¹«¾ùÀ» ¾Ë·ÁÁִ°¡? |
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The Battle Over the |
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ÀúÀÚ | Nicholas Wapshott |
ÃâÆÇ»ç | W. W. Norton & Company |
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The Presentation Sec |
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ÀúÀÚ | Carmine Gallo |
ÃâÆÇ»ç | McGraw-Hill |
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The Lords of Easy Mo |
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ÀúÀÚ | Christopher Leonard |
ÃâÆÇ»ç | Simon & Schuster |
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