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The On-Line Advertis |
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| In the golden age of television, companies that wanted to make a major impact created what was called a 뱑oadblock??they advertised at the same precise time on all three networks to ensure that anyone watching television at that moment would have to watch their message. |
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Beating the Commodit |
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| | Richard Anthony D"aveni |
| ǻ | Harvard Business Press |
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Human + Machine: Rei |
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| | Paul R. Daugherty 외 |
| ǻ | Harvard Business Review Press |
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"Doctor on Call" Red |
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| Anyone who has ever had to wait for hours in a doctor’s office or an emergency room knows the feeling of frustration involved in accessing health care, not only when you need it, but when you want it. |
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미국의 고용과 생산성, 그 진실에 대 |
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| 현재까지도 약세인 고용률에도 불구하고, 대침체(Great Recession)와 일부분의 조기 회복세에 의해 생산성, 기업 이윤, 설비 투자가 증가하고 있다. 이러한 현상은 증가하는 생산성의 장점들에 대해 몇 가지 의문을 제기한다. 미국 경제를 중심으로 이러한 고용과 생산성의 화두를 살펴보자.
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