Çؿܼ­Àû
°æ¿µÀÚ
¸®´õ½Ê
°æ¿µÀü·«
Çؿܼ­Àû
¸¶ÄÉÆÃ
Æ®·»µå
°æÁ¦
Çؿܼ­Àû
ÀçÅ×Å©
â¾÷/Ãë¾÷
e-ºñÁî´Ï½º
Çؿܼ­Àû
ÀÚ±â°è¹ß
Á¤Ä¡/±âŸ
ÀϺ»¼­Àû
Çؿܼ­Àû
Áß±¹¼­Àû
Àüü¸ñ·Ï

The Self-Destructive Habits of Good Companies

The Self-Destructive Hab
¼º°ø ±â¾÷µéÀÇ ÀÚ±â Æı«Àû ½À°üµé
Àú   ÀÚ Jagdish N. Sheth
ÃâÆÇ»ç Wharton School Publi

The Upside

The Upside
´ë¹ÚÀº ¸®½ºÅ©¿Í Ç×»ó °øÁ¸ÇÑ´Ù!
Àú   ÀÚ Adrian J. Slywotzky ¿Ü
ÃâÆÇ»ç Crown Business

Market Busters

Market Busters
°æÀï ±¸µµ¸¦ ÇÑ ¼ø°£¿¡ Çã¹°¾î ¹ö¸®´Â ¡®¸¶ÄÏ ¹ö½ºÅÍ¡¯
Àú   ÀÚ RITA GUNTHER McGRATH & IAN C. MacMILLAN
ÃâÆÇ»ç Harvard Business Sch