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[140]

From the Ground Up
| Howard Schultz
ǻ | Random House
The Management Myth
| Matthew Stewart
ǻ | W. W. Norton & Company
Inside Steve"s
| Leander Kahne
ǻ | Portfolio
Awakening Compassion
| Monica C. Worline 외
ǻ | Berrett-Koehler Publishers
The Lean, Mean World
Wal-Mart’s business model is deceptively simple: It sells a wide variety of products at the lowest price in any market it enters. It can sell at the lowest price because it relentlessly drives down its costs via scale-related economies.