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[GT] 諛붾떣臾쇱뿉�꽌 �뿰猷뚮�� 異붿텧�빐 �슫 |
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| 2014�뀈, 誘� �빐援곗뿰援ъ냼(Naval Research Laboratory) ������ 珥됰ℓ 蹂��솚湲곕�� �궗�슜�븯�뿬 �빐�닔�뿉�꽌 �씠�궛�솕�깂�냼��� �닔�냼瑜� 異붿텧�븳 �썑 92% �슚�쑉濡� 媛��뒪瑜� �븸泥� �깂�솕�닔�냼濡� �쟾�솚�뻽�떎怨� 諛쒗몴�뻽�떎. 洹� �씠�썑 怨듭젙�쓽 �슚�쑉�꽦�쓣 �넂�씠怨� 異⑸텇�븳 �뼇�쓽 �뿰猷뚮�� �깮�궛�븷 �닔 �엳�룄濡� �솗�옣�븯�뒗 �뜲 以묒젏�쓣 �몢�뿀�떎. |
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Subliminal Marketing |
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| As we��셶e discussed many times, the 30-second TV ad is losing its effectiveness. Consumers have seized control of entertainment content, using technologies like TiVo, iPods, and DVDs to avoid commercials. |
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�뿉�꼫吏� �쁺紐낆쓣 紐⑹쟾�뿉 �몦 誘멸뎅 |
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| 10�뀈 �쟾, 誘몃옒�븰�옄�뱾��� �썝�쑀��� 泥쒖뿰媛��뒪 �궛�뾽�씠 遺곷�� ���瑜숈뿉�꽌 苑껋쓣 �뵾�슱 寃껋씠�씪怨� �삁痢≫뻽�떎. 嫄곗쓽 ���遺�遺꾩쓽 �뿉�꼫吏�瑜� �빐�쇅�뿉�꽌 �닔�엯�븯�뜕 �뿉�꼫吏� �닚�닔�엯援� 誘멸뎅�씠? 留롮�� �궗�엺��� 誘멸뎅�씠 �뿉�꼫吏� �룆由쎌쓣 �씠猷� 寃껋씠��� �씠 �삁痢≪쓣 遺덉떊�뻽�떎. �븯吏�留� �씠�젣 洹� �삁痢≪�� �쁽�떎�씠 �릺怨� �엳�떎. |
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America in the World |
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| 저자 | Robert B. Zoellick |
| 출판사 | Yale University Press |
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Means of Control: Ho |
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| 저자 | Byron Tau |
| 출판사 | Crown |
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[121]권 
