|
 |
[RH] �넻�떊 �닔�떒�뿉 �뵲瑜� 媛쒖씤�젙蹂� |
|
| ��뚯���꼸 �삤釉� 留덉���똿(the Journal of Marketing)��띿뿉 諛쒗몴�맂 �렂�떎踰좎씠�땲�븘 ����븰(University of Pennsylvania)�쓽 �깉濡쒖슫 議곗궗�뿉 �뵲瑜대㈃, 媛쒖씤�씠 �냼�넻�븯�뒗 �뜲 �궗�슜�븯�뒗 �룄援ш�� �옄�떊�뿉 ����븳 �궡諛��븳 �샊��� 媛쒖씤�쟻�씤 �젙蹂대�� 怨듦컻�븯�뒗 �닔以�怨� 踰붿쐞�뿉 �쁺�뼢�쓣 以� �닔 �엳�뒗 寃껋쑝濡� �굹����궗�떎. |
|
|
 |
[GT] �쑕����슜 �뵆�옯�뤌�쓣 �궗�슜�븯�뒗 利� |
|
| ��섎꽕�씠泥� 耳�誘몄뒪�듃由�(Nature Chemistry)��� ����꼸�뿉 理쒓렐 諛쒗몴�맂 �뿰援ъ뿉�꽌 1�떆媛� �씠�궡�뿉 �젙�솗�븯怨� �떊猶고븷 �닔 �엳�뒗 寃곌낵瑜� �뼸�쓣 �닔 �엳�뒗 ��섏꽭洹� 媛먯뿼�뿉 ����븳 �쑕����슜 �떊�냽 �뀒�뒪�듃��숈뿉 ����븳 援ъ껜�쟻 �꽕紐낆씠 �떎�졇�떎. |
|
|
[32]권 
