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The Creativity Crisi |
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| For a century, the United States had led the world in innovation. It is home to many of the world��셲 most forward-thinking companies. It produces many of the most innovative products and services on the planet. And yet, the American advantage in innovation is not some home-grown resource that can be found in the water or the air. |
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Executive "Pay for P |
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| For several years now, companies have been generously rewarding their top executives with ever-growing salaries and stock options. Option grants climbed by 20 to 40 percent per year for nearly a decade. |
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Choice Overload |
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| In today萸� marketplace, consumers are bombarded with more choices than ever ?yet they are increasingly less satisfied. Whether they are buying a car, choosing a cell phone plan, ordering a beverage at Starbucks, or selecting a breakfast cereal at the supermarket, Americans are finding that simple decisions have turned complicated, time-consuming, and confusing. |
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What"s Old Is N |
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| There"s no question that American consumers thirst for new products ?as the booming sales of camera phones and plasma TVs attest. But marketers are also noticing a growing demand for products from the past. This trend is affecting everything from cars to candy. |
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Genetic Algorithms A |
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| A significant challenge in managing today��셲 enterprise is quickly and effectively choosing among a large number of complex options and alternatives with subtle trade-offs. Fortunately, new computer applications using genetic algorithms can do a much better job at making these choices than a person using traditional analytical techniques. |
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