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The On-Line Advertis |
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| In the golden age of television, companies that wanted to make a major impact created what was called a 諭몂adblock??they advertised at the same precise time on all three networks to ensure that anyone watching television at that moment would have to watch their message. |
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The Booming Exurbs |
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| For decades, American professionals have been struggling with a trade-off. To advance their careers, they typically work in big cities, where corporations are headquartered and jobs are plentiful. However, to enjoy a high quality of life, they live in the suburbs, where the houses are large, the yards are big, and the neighbors are friendly. |
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U.S. Household Debt |
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| According to many experts, the economy is at risk of collapsing under the enormous weight of consumer debt. This theory holds that homeowners owe so much money on their mortgages that it��셲 just a matter of time until they have to cut back on their spending, default on their payments, or both. |
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The Increasingly Bin |
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| Over the past 15 years, the United States has become the world��셲 sole superpower, dwarfing every other nation in terms of economic and military might. And while Japan, Russia, and the EU have fallen further behind, one nation has emerged to join the U.S. as the primary driver of global prosperity: China. In astronomical terms, we might envision the U.S. and Chinese economies as two stars revolving about each other, while accelerating and pulling a host of planets along with them. |
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The "Efficient Marke |
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| The 諛팭ficient market hypothesis,?which Wall Street embraced for decades, holds that in a market where everyone has equal access to the same information, rational investors will set stock prices ?and the prices will reflect the generally understood information about the value of those stocks. No one has an unfair advantage ?and no one is supposed to be able to beat the market over the long term. This is the foundation upon which the $1 trillion index-fund industry rests. |
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