|
 |
[MBA] �뜑 �슚怨쇱쟻�씤 �씪����씪 誘명똿�쓣 |
|
| 2023�뀈 珥�, MIT �뒳濡쒖븞 留ㅻ땲吏�癒쇳듃 由щ럭(MIT Sloan Management Review)�뿉 ��섑썑臾닳�숈쓽 怨듬룞 �꽕由쎌옄 �젣�떆移� �쐞利덈뜡(Jessica Wisdom)��� 愿�由ъ옄媛� 吏곸썝 諛� ����썝怨� �씪����씪 誘명똿�쓣 二쇱옱�븯�뿬 洹몃뱾�씠 吏�移섏�� �븡怨� �솢�젰�쓣 �뒓�굜 �닔 �엳�룄濡� �븯�뒗, 怨쇳븰�쟻�쑝濡� �뮮諛쏆묠�맂 5媛�吏� �떒怨꾨�� 諛앺삍�떎. |
|
|
 |
[RH] 吏곸썝�쓽 李쎌쓽�꽦�쓣 �넂�씠�뒗 ��섎낫 |
|
| ����꼸 �삤釉� �뼱�뵆�씪�씠�뱶 �궗�씠肄쒕줈吏�(Journal of Applied Psychology, �쓳�슜�떖由ы븰����꼸)�뿉 諛쒗몴�맂 �깉濡쒖슫 �뿰援ъ뿉 �뵲瑜대㈃, 吏곸썝�쓽 李쎌쓽�꽦�쓣 �썝�븳�떎硫� 吏곸썝�씠 �꽑�깮�븷 �닔 �엳�뒗 �씪�젴�쓽 蹂댁긽�쓣 �젣怨듯븯�뒗 寃껋쓣 怨좊젮�빐�빞 �븳�떎. |
|
|
 |
Subliminal Marketing |
|
| As we��셶e discussed many times, the 30-second TV ad is losing its effectiveness. Consumers have seized control of entertainment content, using technologies like TiVo, iPods, and DVDs to avoid commercials. |
|
|
 |
The Second Time Arou |
|
| Retirement used to offer people a chance to relax after years of labor. But the days of playing shuffleboard in Florida are gone. Now, Americans are increasingly looking at retirement as a way to pursue new interests, start a second career, or do work for the greater good. |
|
|
 |
The Bezos Blueprint |
|
| 저자 | Carmine Gallo |
| 출판사 | St. Martin"s Press |
|
[32]권 
