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Location-Based Techn |
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| When General Motors introduced OnStar in some of its Cadillac models in 1996, it was pioneering an industry known as location-based services ?or LBS. Because of the existence of global positioning satellites that can triangulate the position of a GPS transmitter anywhere in the world, GM had the idea that roadside assistance and other services could be delivered to drivers in their cars on a subscription basis. |
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The Balance of Adver |
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| The advent of pay TV, on-demand TV, IPTV, TiVo, and all the other technologies that are changing the entertainment and informational landscape has led to many dire predictions about the impending demise of television advertising. However, the reality so far is much less traumatic: |
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Software as a Servic |
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| Barely are any of the problems encountered in the day-to-day use of a computer or network the fault of the hardware. The glitches, stops, starts, and crashes are the result of bad software ?programs that are too complex, poorly written, crammed with too many features, or that conflict with other programs. |
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BE 2.0 (Beyond Entre |
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| 저자 | Jim Collins �쇅 |
| 출판사 | Portfolio |
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Every Day Is Sunday |
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| 저자 | Ken Belson |
| 출판사 | Grand Central Publishing |
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