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Copycats |
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| 저자 | Obed Shenkar |
| 출판사 | Harvard Business Press |
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移쇰ⅷ-�굹�듃瑜�/�솴 湲곕컲 ���鍮꾩슜 諛고꽣由�: |
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| �꽭怨� �뿉�꼫吏� �쟾�솚�쓽 以묒떖�뿉�뒗 ��섏���옣(Storage)��숈씠�씪�뒗 怨쇱젣媛� �엳�떎. �깭�뼇愿묎낵 �뭾�젰��� 臾댄븳�븯吏�留�, �빐媛� 吏�嫄곕굹 諛붾엺�씠 硫롮쑝硫� �쟾�젰�씠 �걡湲곕뒗 ��섍컙�뿉�꽦��숈씠 議댁옱�븳�떎. 吏�湲덇퉴吏��뒗 由ы뒳�씠�삩 諛고꽣由ш�� �씠瑜� 硫붿썱吏�留�, �넂��� 鍮꾩슜怨� �옄�썝 �젣�빟, �솕�옱 �쐞�뿕�꽦�쑝濡� �옣湲� ����슜�웾 ����옣�뿉�뒗 �븳怨꾧�� �엳�뿀�떎. 諛붾줈 �씠 �땲�깉�뿉�꽌 �벑�옣�븳 寃껋씠 移쇰ⅷ-�굹�듃瑜�/�솴(K-Na/S) 諛고꽣由щ떎. |
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The Media Transforma |
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| To understand where we��셱e going, it helps to understand where we��셶e been. If you bought a new car 10 years ago, it came standard with a cassette deck, but a CD player was a somewhat expensive option. If you buy a new car today, it comes standard with a high-end CD player, but a cassette tape deck is an expensive and almost useless option. The cassette tape, which revolutionized the way we listen to and share music with others, is dead. |
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Massively Multi-Play |
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| In 2001, an unknown 38-year-old academic named Edward Castronova was teaching at Cal State University in Fullerton, California, and feeling like a failure. His career had never gone anywhere, and he felt like he was at a dead end. He was so lonely at night he just sat around and played video games. |
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寃쎌젣 �꽦�옣�쓣 �씠�걚�뒗 湲곗닠, �뿰李⑸쪠�븯�떎 |
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| 寃쎌젣 �꽦�옣�쓣 �씠�걚�뒗 湲곗닠, �뿰李⑸쪠�븯�떎 |
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