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The Balance of Adver | |
The advent of pay TV, on-demand TV, IPTV, TiVo, and all the other technologies that are changing the entertainment and informational landscape has led to many dire predictions about the impending demise of television advertising. However, the reality so far is much less traumatic: | ||
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Human + Machine: Rei | |
| Paul R. Daugherty 외 | ||
ǻ | Harvard Business Review Press | ||
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Multipliers: How the | |
| Liz Wiseman, Greg Mckeown | ||
ǻ | HarperBusiness | ||
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No Rules Rules | |
| Reed Hastings 외 | ||
ǻ | Penguin Press | ||
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Leading the Charge | |
| Tony Zinni 외 | ||
ǻ | Palgrave Macmillan | ||