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�뜑 吏㏐쾶, �뜑 源딄쾶: 洹쇰Т�떆媛� �쁺�떊�씠 |
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| 2025�뀈 諛쒗몴�맂 Nature Human Behaviour �뿰援щ뒗 6媛쒓뎅, 141媛� 湲곗뾽, �빟 2,900紐낆쓽 吏곸썝�쓣 ����긽�쑝濡� 6媛쒖썡媛� 二� 4�씪 洹쇰Т�젣瑜� �떆踰� �룄�엯�븳 寃곌낵瑜� 遺꾩꽍�뻽�떎. 洹� 寃곌낵�뒗 �삁�긽蹂대떎 �뜑 洹뱀쟻�씠�뿀�떎. 洹쇰Т �떆媛꾩씠 以꾩뿀吏�留�, "�뾽臾� �슚�쑉�꽦怨� 吏묒쨷�룄�뒗 �삤�엳�젮 利앷��"�뻽�떎. |
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If You Build It Will |
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| 저자 | Rob Adams |
| 출판사 | Wiley |
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�젙蹂닿린�닠 �궛�뾽�쓽 �냼鍮꾩옄�솕 |
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| 湲곗닠�씠 吏꾨낫�븯硫댁꽌 諛쒖쟾�맂 湲곗닠濡� 留뚮뱺 �깉濡쒖슫 �젣�뭹�씠 �젣�씪 癒쇱�� �냼鍮꾩옄瑜� ����긽�쑝濡� 異쒖떆�릺怨� �씠�썑 鍮꾩쫰�땲�뒪 �꽭怨꾨줈 �삷寃④��怨� �엳�떎. �씠�윴 �젙蹂닿린�닠�쓽 �냼鍮꾩옄�솕媛� 寃쎌웳�쓽 湲곗큹瑜� 紐⑤뱺 踰붿쐞濡� �뙆湲됱떆�궎怨� �엳�떎. |
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[RH] ��섏삁諛� 怨쇳븰��숆낵 ��섎�� �뿰諛� |
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| �썝�븯�뒗 踰뺤씠 �젣�젙�릺湲곕�� 諛붾���떎硫�, �떎瑜� �뼱�뼡 �긽�뾽�쟻 �젣�뭹怨� 留덉갔媛�吏�濡� 洹� 踰뺤씠 ��섑뙋留ㅲ�숇릺�뼱�빞 �븳�떎. �씠�윭�븳 留λ씫�뿉�꽌 蹂대㈃, 洹몃윭�븳 �젣泥��쓽 �썙�뵫(wording)��� �뙣�궎吏�, 利� �룷�옣�씪 寃껋씠�떎. |
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Getting to Plan B |
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| 저자 | John Mullins․Randy Komisar |
| 출판사 | Harvard Business Press |
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[241]권 
