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스프링 타임 |
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| 클레어 솔로몬·타니아 팔미에리(역자: 인윤희) |
ǻ | 지와사랑 |
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하루 한 장 내 삶에 새기는 쇼펜하우 |
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| 아르투어 쇼펜하우어 (지은이) |
ǻ | 일상이상 |
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The Product Piracy N |
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When you slip into a pair of jeans that you bought at The Gap, it probably never occurs to you that they might not really be Gap jeans. Neither does it occur to you when you swallow a cholesterol-lowering medicine that it might be a fake ?or even dangerous. And if you뭭e ever driven a Chevrolet, it has probably never crossed your mind that it might not be a real Chevy. |
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The Name Game |
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What’s in a name? Often it’s where your enterprise finds its strength and identity. It used to be when you started a company, you put your name on the door and over the factory. |
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The Looming China Cr |
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When Western executives and investors look at China, the first thing they see is opportunity. China’s population of 1.3 billion people seems to represent a spectacular potential market for American products and services. Every week, foreign companies pump another $1 billion into China, according to The Economist. |
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